As part of its bid to grow its footprint in the United States, renowned online gambling company BetMGM has recently strengthened its portfolio of offerings in New Jersey. The company which is a joint venture between MGM Resorts and GVC Holdings will now be offering new gaming content from Ainsworth, Playtech, and Digital Gaming Corporation (DGC) as well as Live Casino titles from Evolution Gaming.
The partnership between BetMGM and Evolution Gaming first came to light back in August when they announced a content supply deal. Following successful integration, the game developer’s massively popular live table games and its game show-style titles are now available to BetMGM customers in New Jersey. Players have shown a lot of interest in the Live Casino products which is an indication that the gambling operator is likely to double down on making that particular product segment even better for their users.
“Our ability to build partnerships and integrate premium content from providers such as Evolution has enabled us to deliver our customers cutting-edge gaming which is without parallel anywhere in the market. We are incredibly excited by the opportunity ahead of us as we expand our offering with new products and new states.”Colin Cole-Johnson, GVC’s director of gaming product.
BetMGM and Playtech’s partnership in New Jersey marks the very first time that a locally licensed brand is offering gaming content from Playtech which is a renowned gaming solutions provider. The company has had its sights set on expanding its footprint in the United States gaming market and this represents a unique opportunity to advance that agenda.
Just like in the case of Playtech, BetMGM’s exclusive integration with Digital Gaming Corporation (DGC has also been welcomed by users. The same applies to all the 20 exclusive online slots that the gaming operator has added from Ainsworth. Players in New Jersey certainly have a lot to look forward to as the iGaming sector continues to grow and become more mature.
In addition to all of the amazing new online gaming products, BetMGM has also been extending its reach with regards to sports betting. The most recent move that the company has made is the evolution of its partnership with DAZN. As per the terms of the deal, BetMGM will be DAZN’s exclusive odds provider for the US boxing broadcasts.
BetMGM is also looking into venturing into more states and it is aggressively pursuing this with a ton of applications in several regulated markets across the country. It has recently launched mobile sports betting in Tennessee and is set to bring even more gaming options to the state soon. Many more states should follow after that.