Renowned gaming and entertainment operator Hard Rock has announced that it is venturing into Virginia’s lucrative sports betting market. A mobile app is already accessible in Virginia, and a retail sportsbook will debut in July at the Bristol Casino.
Sports bettors aged 21 and above may use the mobile app to place wagers on major sporting events. They can also take advantage of special promotions, and receive the finest possible customer care. Virginia becomes the second state to receive the improved Hard Rock Sportsbook software after Arizona. The sports betting offering includes additional live betting options, same-game parlays, more reward features, and more payment methods.
New Experiences for Fans
The temporary casino will begin operations on July 8. In the summer of 2024, a permanent launch at the Hard Rock Hotel & Casino Bristol will follow. As a result of this endeavor, more than 600 new jobs will be available to the residents of Virginia.
“We’re excited to expand Hard Rock Sportsbook to Virginia and proud to offer more gaming options on the sports Virginians love on our easy-to-use mobile platform. We’re looking forward to the opening of our retail sportsbook in Bristol this July and providing Virginia sports fans with an unparalleled integrated entertainment experience.”Marlon Goldstein, Executive Managing Director & CEO for Hard Rock Digital.
Allie Evangelista, President of the Hard Rock Hotel & Casino Bristol, was equally overjoyed by the news. She expressed her excitement for sports fans from across the region to visit their new retail sportsbook in Bristol.
The Hard Rock Sportsbook mobile app will be a natural extension of their successful Bristol venue. Most notably, it will allow sports fans across Virginia to enjoy their legendary entertainment experience. Hard Rock Sportsbook fans in Arizona and Virginia can download the app from the App Store or Google Play Store and use it in both locations.
More Expansion Plans
The Hard Rock Sports & Casino NJ and Hard Rock Sportsbook Iowa applications, respectively, serve fans in New Jersey and Iowa online. However, this does not mark the end of the operator’s growth plans in the lucrative United States sports betting market.
Earlier this month, Hard Rock Casino Northern Indiana opened its long-awaited sportsbook. The operator has yet to develop a mobile app in Indiana to match the launch of its in-person sportsbook. Given the company’s presence in more states, the possibilities of this happening soon are increasing.
Florida is another key market that Hard Rock is targeting though its efforts in that regard are still held up.