NetEnt has been very serious about its bid to expand its business across the globe. So far, the online gambling solutions developer and supplier has managed to extend its footprint to several parts of the globe. The latest move in this regard has seen the company debut its products in Colombia, a venture that it is pursuing in collaboration with Rush Street Interactive which is the online gambling division of regional US casino operator Rush Street Gaming.
This is however not the first time that the two companies are working together. They have been in partnership for quite a while and this year they decided to extend their partnership in a bid to pave way for their plans for the new markets.
The company has revealed that its robust collection of table games is now available to Colombia with Rush Street Interactive’s RushBet.co online gambling site. While there are already several amazing NetEnt games on the platform, NetEnt still has plans for an even more extensive product launch. More content will be rolled in phases with the next phase set to mark the arrival of a plethora of table games from NetEnt. These will include variants of Roulette and Blackjack all of which are fan-favorite games.
“NetEnt’s blackjack and roulette games are already among the most popular table games on our sites in the United States and we know players in Colombia, who appreciate top quality table game content, will love playing these games online at RushBet.co.”OMAR CALVO, GENERAL MANAGER OF RUSH STREET INTERACTIVE COLOMBIA.
Colombia is currently one of the fastest growing online gambling markets on the planet which makes it a very lucrative venture. It is therefore not surprising that popular global iGaming brands such as NetEnt had their sights set on being a part of it.
NetEnt’s Global ISO 27001 Certification
Recently NetEnt was awarded the global standard ISO 27001 certification which gives it even more of an advantage when it comes to the pursuit of its expansion plans. The certification basically acknowledges a company’s commitment to proper information security management. In other words, NetEnt has passed all the tests when it comes to the protection of sensitive customer data, proper network configuration, as well as proper development and infrastructure management. It is a very big deal not just for the customer but also for the company itself.
As expected, it is already paying off. Shortly after receiving the certification, NetEnt received approval to enter Switzerland’s regulated gaming market. This is just the beginning though as the company now technically has keys that will allow it to open doors in several new markets across the world.